Leadership Connections – A Reflective Look Back

Leadership Concept Map August 2016

Leadership Map PDF                             Video explanation of Map

As I reflect on what leadership means I’m drawn to Kruse’s attempt to define leadership.

“Leadership is a process of social influence, which maximizes the efforts of others, toward the achievement of a goal”
(Keven Kruse, What is Leadership?, 2013)

Leadership is not about your position or title, it’s about the choices you make within your circle of influence.  Covey (2006) explained that you can begin by leading yourself.  Great leaders start by recognizing the value of ongoing professional and personal development. Regardless of whether you are involved in education or in business, it’s about making purposeful choices to help your team work together to reach a goal.  A team can be your friends, family, your educational colleagues, your classroom of students, the people on your home based business team or the people in your department at work.

Leaders are integral members of teams which are similar to communities of practice (CoPs).  Wenger, McDermott and Snyder (2002) noted that CoPs are voluntary, vibrant and productive groups that foster ongoing relationships amongst group members, which builds value and engagement and in turn contributes to social capital. While every reading acknowledged teams or groups or followers, communities of practice was not a common phrase in the popular literature.  The strategies suggested for developing vibrant, voluntary communities of practice are simply good strategies to consider for all teams in any context.

As Stephen M. R. Covey (2006) said “leadership is getting results in a way that inspires trust” (Speed of Trust, p. 40).  Leadership is a multidimensional concept that not only focuses on the task at hand but on how you go about achieving the goal.  It’s like going on a trip.  We all need to be headed to the same destination, but the paths we take and the stops we make along our journey all depend on how we are going to get there.

There’s many ways to reach your destination.  The concept of differentiated learning is based on the idea that we have a common outcome to achieve, but the learning and instructional strategies we use to get there depend on our choices.   You can hop in a car and drive yourself.  Going it alone will eventually get you there, but you may have to make more stops along the way to get everything done.  You could car pool with people that you trust, but that means you have to carefully choose your team so they can fit in the vehicle.  You could hop on the company bus, train or plane.  There’s lots of ways to get results, but not every path will be as efficient or support the coevolution of social and intellectual capital.

In a Good To Great article, Collins (2001) explained that it’s all about getting the right people in the right seats on the bus.  As the bus driver (leader), you have to start with WHO is on the bus.  The right people will bring a diverse and unique set of intellectual capital with them. It also means that you have to get the wrong people off the bus.  Building strong social capital within a group starts by creating a culture of excellence where individuals are motivated to be part of strong, dynamic team.

Part of creating a culture means defining the boundaries. Dr. Henry Cloud (2013) explained we have to lead in a way that people’s brains can follow.  You won’t foster strong, interpersonal connections and create a trusting environment by creating fear.  You have to keep the team focused on their goal, inhibit the barriers that will distract them and provide the opportunity to create routines in their working memories. Sinek (2014) agreed noting the importance of creating the circle of safety and how all of our actions as group members trigger brain based responses that either reinforce the relationships or create trust gaps.

Nahapiet and Ghoshal (1998) referred to the organizational advantage of companies that have both high intellectual and social capital as creating innovative, trusting and cohesive teams.  While trust is not the only component of building social capital, trust was mentioned by Nahapiet & Ghoshal (1998);  Daniel, McCalla and Schwier (2003); Wenger, McDermott and Snyder (2002); McGonigal(2015); Sinek (2014); Cloud (2013); the Heaths (2010); and most definitely by Covey (2006) in The Speed of Trust.  Trust was the common thread in the majority of reading that I did.

Covey (2006) gave specific trust building behaviours to practice.  Cloud (2013) discussed how trust permeates the culture you create.  It “is the starting point … [that] makes it all work” (Boundaries for Leaders, p. 171). Both McGonigal (2015) and Sinek (2014) focused on the body’s response to hormones like oxytocin which help foster trusting relationships. Trust is an integral part of creating healthy social capital, which in turn creates a strong, leadership culture.  As Covey (2006) stated and Nahapiet & Ghoshal (1998) noted, when trust goes up, the costs both financial and relationship go down. Trust increases the likelihood of knowledge exchanges which also generate intellectual capital.

Daniel, Schwier & McCalla (2003) cited Nahapiet & Ghoshal’s (1998) different aspects of social capital.

  • Structural – how members connect with other people in the community; how does information spread (Daniel, et al., 2003, p. 5).
    • Here’s where I see an interesting connection to Gladwell’s work in The Tipping Point.  Although he asked what causes a word of mouth epidemic, the question is essentially the same as asking how information is dispersed through a person’s network.  Gladwell (2006) talked about “connectors”, the people who are linked to many different people in a variety of social circles. While the articles on social capital didn’t mention the common links in the network, I would propose that the efficient dissemination of information flows out through key connectors with in the community.  Gladwell (2006) likened it to the game the six degrees of Kevin Bacon. While we live in a social media age, there are still key influencers online that we all follow or are connected to through our online network.
    • Next Gladwell (2006) mentioned the “mavens,” individuals that are extremely knowledgeable about specific topics.  They are your go to people.  When a maven answers your questions there’s a high probability you are going to follow their advice because you trust them and know that they are suggesting the best option for you.  Networks high in social capital will include mavens and connectors.  Both have a high knowledge capital and are willing to share their tacit knowledge with the group.
    • Finally, Gladwell (2006) explained the “persuaders” are the members of the group that can change people’s minds.  They are able to convincingly share and spread ideas.
  • Next Nahapiet and Ghoshal (1998) noted the relational dimension.  There are 4 components: Trust which we noted the value of earlier; norms; obligations: and identification.
    • Both Covey (2006)  and Cloud (2013) noted the importance of clear boundaries for a team.  People need to know where they are going, clarify what’s expected and be supported by a culture that trusts them to get it done.
    • Chip and Dan Heath (2010) explained you have to shape the path.  You have to create the environment which not only encourages people to make the change but shapes their choices. The Heaths’ strongly emphasized the significance of a shared identity.  In fact, they noted it’s our go to decision making model.  We may reason out our decision using the rational model, but when in doubt the elephant wins and we decide in favor of our identity.  Avolio, Walumbwa and Weber (2009) agreed that activating an identity to which people can relate, helps to build a shared identity (p. 427).
    • Gladwell (2006) likened this notion to the broken windows effect.   We are shaped by our environment and the people in it.  Culture is how we make sense of the world and our behaviour shifts according to the environment and context in which we live and work.
    • Daniel, Schwier & McCalla (2003) also noted the value of network ties and configuration as essential aspects of how we access information, which connect back to Gladwell’s connectors, mavens and persuaders.
  • Lastly, the cognitive dimension is based on building meaningful connections in a shared context.  A shared language helps teams facilitate the exchange of information which creates an opportunity to build intellectual capital. Daniel, Schwier and McCalla (2003) noted the significance of shared narratives (p. 6).  Just as Carmine Gallo (2014) explained in Talk Like TED, stories not only help us organize the world, they are given preferential treatment in our memory.  Nahapiet & Ghoshal (1998) also highlighted how stories are a powerful way to not only transfer explicit knowledge, but if you look closely at how the story flows the tacit knowledge is embedded, as well.
    • Bolden, Gosling, Marurano and Dennison (2003) pointed out that although there are many different leadership theories, there is no one size fits all leadership style and each theory lends itself to different styles, followers and situations (p. 8).  Knowing what style to apply depends on your context and situation and it’s an important part of responding to the needs of your team

Melrose, Park and Perry (2015) reminded us of the value of articulating our personal philosophy.  Before we can decide what or how to reach our destination, we have to understand why we chose that teaching approach in the first place.  Reflecting on your personal philosophy of learning and leadership is an important part of growing as a leader.  We all have a go to framework that not only helps us organize our learning, but it’s what we default to in times of stress.  In his TED Talk – How great leaders inspire action, Simon Sinek explained

people don’t buy what you do they buy why you do it.

Whether it’s selling a product, implementing a change or teaching a new skill.  People don’t buy in because you told them to, they are drawn to your why.  Just think about the teachers and leaders that have inspired you. It was likely their genuine enthusiasm and leadership style that you connected with most.   A strong understanding of content is important but unless people understand why the concept is important, it’s just data.

It doesn’t mean that your why or your personal philosophy of leadership or learning won’t change.  They will continue to evolve.  What’s important is that you are an active part of the evolution.  It’s the small actions each day that become the habits shaping your path and in turn your life.  Make sure you are becoming the leader you want to be not just the one that happened.

Sometimes the smallest actions say the most.  Body language and non-verbal communication surfaced on several occasions during my research.  From Amy Cuddy’s (2012) research on how body language can change the hormones released in our body and in turn how our brains think to McGonigal’s (2015) physical resilience power-up strategies, body language is embedded into social capital without us even realizing it.  Our brains will judge within seconds whether members of our network are trustworthy or not.  It’s not even something we need to consciously decide.  Our primitive brain is always working to protect us.  Sinek (2014) pointed out if the trust begins to fail our brain chemistry changes and we are no longer focused on the team goal but rather our individual survival.  Ruggieri, Boca and Garro (2013) noted face to face leadership is established through “body language, vocal inflection, eye contact and clothing” (p.98), which is reinforced based on the group’s response.

Winkler (2010) mentioned in several theories the results a leader produces are dependent upon the a group’s favorable response.  In the idiosyncrasy credit theory of leadership, for example, a leader rises as they gain credit for upholding the social norms and expectations of the group.  Once they become a leader their credits enable them step outside the boundaries and push the group in innovative directions, but only as long as the group finds the results favorable.  Too many withdrawals in your leadership credits means you will lose control. Similarly, Covey (2006) discussed the significance of making deposits not just withdrawals in your trust account.    While Winkler (2010) didn’t directly define the concept of social capital, it permeated the majority of contemporary theories that he discussed.

As I re-read my Super Better post wondering how I was going to connect gaming and resilience to leadership, I was drawn back to McGonigal’s (2015) keys connections between our thinking and behaviours that contribute to post-traumatic and post-ecstatic growth.

  • Learn to benefit find connected to Chip and Dan Heath’s (2010) find the bright spots which pairs with the strength based leadership focus.
  • Finding the heroic story encouraged us to connect to our story and how we identify with our network.
  • Cultivating connectedness builds relationships.
  • Being flexible and adopting a challenge mindset will help you and your team find the best solution rather than the one you think should work.
  • Lastly, taking committed action links to following through with what you say you are going to do (Cloud (2013) & Covey (2006)).

All of which help build social capital.

While gaming may not be your thing, the value in Super Better lies in the small, achievable challenges that build resilience. If you are focused on developing a team of strong leaders, building these strategies into your community of practice will not only strengthen the resilience of the individuals, but the team as well.  As Collins (2001) said, you need the right people on the bus and then it doesn’t matter what detours you encounter the team will make it happen.

What about e-leadership?

Avolio et. al. (2009) noted that e-leadership comes with its own unique set of challenges based on the physical distance, as well as, the type of technology; moreover, face to face is not the same as virtual environments (p. 440).  Ruggieri, Boca and Garro (2013) explained that online transformational leadership encouraged increased communication, self awareness and increased levels of team identification.  By focusing on more than just the transactions that occur within a group, transformational leaders build the skills of their followers in multiple dimensions. In short, they foster the growth of well rounded, leaders working towards a common goal.

As I reflected in an early post.  I learned the most from online classes lead by transformational leaders where we were encouraged to share our ideas without the fear of being wrong.  The true building of intellectual capital is in the sharing of and reflecting on ideas.  You don’t grow unless you share, make connections and think more deeply about your experiences.   All of which rarely happens without a positive, social capital rooted firmly in trusting relationships.  As Sinek (2014) noted, “the people always have the power” (p. 67) and the true power lies in realizing that we are all responsible for protecting the circle of safety.  The circle is what supports the coevolution of social and intellectual capital which creates an organizational advantage (Nahapiet & Ghoshal (1998); Daniel, Schwier & McCalla (2003)).

Driscoll (2005) cited Wenger (1998) as she noted how our learning trajectory changes over time.  Whether you are on an inbound trajectory headed toward full group participation as an insider or sustaining relationships in related communities of practice as a broker or on an outbound course, people are always interacting with communities of practice in different ways (Psychology of Learning for Instruction, p.168-169).  Driscoll (2005) noted the work of Lave & Wenger (1991) when she explained that becoming an insider takes time.  Newcomers start on the periphery and through their interactions with oldtimers (full participants) slowly progress toward full participation.  As new members join the group, the once newcomer becomes a mentor as they move closer to becoming an old timer (Driscoll, 2005, p. 166).

Learning trajectory is an interesting way to think about home based business entrepreneurs.  There’s a strong core group that is very active and in some cases includes the founders.  As teams grow, newcomers learn the business and progress toward full inbound participation, but just as often as new people join others are on their outbound path.  It’s an ever evolving community of practice held together by the core members.  As Driscoll (2005) shared with reference to the work of Lave and Wenger (1991), there is no illegitimate peripheral participation.  Access to most specific home based business groups requires actual membership before detailed sharing of knowledge occurs.  Whether people choose to engage and move from legitimate peripheral to full participation, depends upon the social and intellectual capital within the group.  The community of practice needs to welcome the new members and in turn new members must choose their level of participation (Psychology of Learning for Instruction, p. 167-166).

While it may at times be necessary for someone to actually take the lead, it doesn’t mean that all members can’t practice positive leadership.  We all have a choice to participate in and help strengthen the team.  The strength of a team lies not in in one person but in the complex interconnections between the explicit and tacit knowledge shared by the group.  Perhaps in the end effective leadership is less about the person leading and more about creating the conditions in which we can all learn to lead.  Avolio et. al. (2009) discussed leadership as an emergent state in which team members collectively lead each other (p.431).  Providing opportunities for each person’s strengths to contribute to and lead the team when appropriate creates a unified and cohesive group that can take on any challenge.


References available on our Leadership Resources page.

 

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Leaders have to lead or the change won’t stick

Life would be much easier if things stayed the same and you didn’t have to change, but it seems these days the only thing constant is change.

Alvin Toffler said, “the illiterate of the 21st century will not be those who cannot read and write, but those you cannot learn, unlearn and relearn”

toffler

So how do you, as a leader, help your followers navigate the ongoing changes?  How do you keep your team focused on a goal that moves toward the greater vision, while inhibiting the negative distractions and enabling them to “remember and build on relevant information” ( Boundaries for Leaders- Cloud, 2013, p. 27) which in turn creates a pattern in their working memory.  Dr. Henry Cloud (2013) explained “you always get what you create and what you allow” (p.xvi) so the person that has to help with the change is you.

It makes sense, you are the leader.  It would be nice if you could stand on your soap box and proclaim that we are now on the path to xyz and the change would ripple out virtually seamless.  But let’s remember, we live in the real world and change is hard.  How do you get change to reach the tipping point and then stick?

Here are a few of the most memorable suggestions that I have come across during my research. My two favorite reads were Switch – How to Change Things When Change is Hard by Chip and Dan Heath (2010) along with The Tipping Point by Malcolm Gladwell (2006).  Both are filled with real life examples of how change happens.

elephant-48415_960_720
Pixabay – Clker

So it’s Chip and Dan Heath’s (2010) image of a rider on an elephant that has stuck with me.  (Borrowed from psychologist Jonathan Haidt in The Happiness Hypothesis.)  As all of the writers have shared, in order for change to happen someone has to act differently.  Okay, so by someone, I mean us.  We are in control of ourselves – the behaviour change has to come from within.

It’s the connection between your behaviours and your brain.  The Heath brothers (2010) suggested we think of each person as a rider on an elephant.  We are composed of the rational thinking part of our brain – the rider and the emotional elephant.  Yes there’s a significant size difference.  As a rider you will only be able to force the elephant to do want you want for so long and then you’ll be over-powered by the emotional side.  In order to succeed, you have to get them both going in the same direction (p. 7).

Here’s a very quick overview of Chip and Dan Heath’s 3 key suggestions on how to make change happen. (This summary is based on the 2010 book and the resources provided to compliment the book – available on their website.  Included in the overview are my personal thoughts and wonders). 

First you have to Direct the Rider:

  • Following a strategy similar to Wiggins & McTighe’s Understanding by Design, you have to understand where you are going and why it’s of value in order to direct the rider.  The Heath’s call it pointing to the destination (Switch, p. 73), begin with the end in mind.  On the way there, you have to focus on the bright spots.  All to often we tend to look for what’s not working and try to fix it, Chip and Dan Heath (2010) suggested focusing on what is working will lead to better long term performance than looking at what doesn’t work.
  • The rider has a tendency to analyze big problems which often causes the him to be obsessed with finding a solution to the same scale as the original problem.  The brain wants to match the big problem to a big solution.  The Heath’s reminded that big problems take time and are more effectively solved by a series of smaller solutions (p. 44).
  • Lastly, you have to script the critical moves (p. 49-72).  They explained that a group wanted people to eat healthier, so they advertised just that.  Everyone needs to eat healthier.  The problem: it was to vague.  People for the most part, do want to eat healthier but translating that general goal into an actionable behaviour is hard.  You have to be specific.  Switching the campaign to buy 1% milk lead to a documentable change (p. 15-17).

As leaders, we need to build on the positive, identify the specific behaviours that will get us there and build on the bright spots.

Next you need to Motivate the Elephant:

  • Just because you know we need to look after the planet doesn’t mean we will make better choices.  Aristotle’s explanation of rhetoric referred to ethos, pathos and logos as key aspects to persuading an audience. The rider would be similar to the logos appeal, but the elephant is moved by pathos.  For a change to start, there needs to be an emotional connection. The Heath’s (2010) noted Kotter and Cohen’s observations

    “that, in almost all successful change efforts, the sequence of change is not ANALYZE-THINK-CHANGE, but rather SEE-FEEL-CHANGE” (p. 106).

  • Then you have to “Shrink the Change” (p. 124-148). Turn the change into small manageable pieces that are doable rather than intimidating.
  • Here again the Heath’s mention culture.  You have to grow your people (p. 149-178) and you can only do that by creating a growth mindset that builds an identity.

Lastly, you need to Shape the Path:

  • It’s all about the environment you create.  Cloud (2013), Covey (2006), Gladwell (2006), Driscoll (2005) and the Heath’s (2010) all noted the environment you work and learn in shapes your behaviours.  So “tweak the environment” (p. 179-202) and you will shape the path.
  • The next time a minor change isn’t working think about how you play it out in your mind?  Is it the product you created or the people refusing to change that you are frustrated with?  Turns out all of us have a propensity to turn to incentives and consequences to force a change (p. 185).  Rather, we tend toward the fundamental attribution error.  We instinctively tend to “attribute people’s behaviour to the way they are rather than to the situation they are in” (as noted by Heath’s reference to Lee Ross, p. 180).
  • It’s where usability testing in the instructional design process followed by evaluation makes a significant difference to the end quality of the product. Feedback matters. Have you stopped to ask why people aren’t using it the way you expected?  Have you stopped to observe what they are doing instead?
  • Build Habits (p. 203-224) When you lead in a way that creates positive habits or relevant patterns in their working memory (Cloud, 2013), you free up the brain.  It’s energy can be spent on other processes.  The Heath’s (2010)explained when you change the environment, people’s habits change (p. 206-207).  It’s as Malcom Gladwell (2006) explained in The Tipping Point.  People’s behaviours tend toward the environment in which they live.  It’s the broken window’s effect.
  • Finally, you must rally the herd (p. 225-249). What can we learn from the herd?   It’s the first place you look, when you don’t know what to do.  Not sure when to stand up to show appreciation for a speaker, if you see others doing it you will too. The Heath’s explained that behaviour is contagious, just as Dr. Cloud noted that mood is also contagious.  We infect others with our feelings and energy (Boundaries for Leaders – Cloud, 2013, p. 57).  It connects back to Eric Worre’s assertion that you are like the 5 people you spend the most time with.

    In fact, Chip and Dan Heath (2010) noted, “you might not find a single statement that is so rigorously supported by empirical research as this one: You are doing things because you see your peers do them…Behaviour is contagious” (p. 227).

  • In unfamiliar situations, the Heath’s reminded, we are more prone to watching what our peers do.  It’s simple the elephant is going to follow the herd (p. 228).  So help spread the behaviours that are going to facilitate your change.

 


 

Other Resources:

Who’s TED and Why would you want to talk like him?

A Review of
Talk Like TED:  The 9 Public Speaking Secrets of the World’s Top Minds
By: Carmine Gallo


book Cover      It was one of those books that kept appearing in my amazon and audible suggested reading list.  I’m a avid consumer of TED Talks, TED radio hour and local TED X events.   I love learning and 18 minute TED Talks are just enough time to learn a little bit that will hook me into learning more.  I’ve listened to hundreds of TED Talks as I drive from one location to another or weed the garden.  And you know when you find the one TED Talk that changes your perspective or just makes you stop what you are doing and think.  Sometimes I can’t wait to share what I’ve learned with friends and colleagues.  I’ve often wondered why I can explain the concepts and tell the story of some TED Talks like I just listened to them, while others were interesting but I can’t remember them for very long.

In “Talk Like TED,” Carmine Gallo shared why some talks go viral and the ideas stick.  While a sticky idea is an important part of getting people to remember the information, it turns out great public speakers employ several key strategies.  Gallo explained that ideas are the currency of the 21st century and if they are delivered well, they can cause lasting change.

Based on his extensive analysis of TED Talks and presentation strategies, Gallo shared 9 key strategies that will change how you share information in a presentation.  Here’s a very quick overview as I highly recommend you listen to or read his book.  It’s filled with practical strategies.

  1. Unleash the Master within – Find what you love to talk about and share your inspiration.  Your audience will know if you don’t love what you are talking about.  Your passion shows not only in your voice but in your body language.
  2. Tell stories – Gallo noted brain research showed that stories better engage listeners.  They help you connect with your audience by sharing a piece of you.
  3. Practice – There’s no way around it.  Great TED Talks are the result of hundreds of revisions, test runs and practice.  They become a conversation not a lecture.
  4. Teach your audience something new – Humans love novelty and our brains will tune in to learn new things.  So teach them something they didn’t know before.
  5. Deliver jaw-dropping moments – This means sharing something that causes a strong emotional response.  We encode emotionally charged memories better and more accurately. So help your listeners make a connection.
  6. Use humour without telling jokes – It better connects you with your audience.
  7. Stick to about 18 minutes – Much longer and you overload people’s memories and they won’t remember what to share.
  8. Favor pictures over text – we are more likely to recall a picture that a text based bullet.
  9. Stay in your lane – Share your story and what you’ve learned.  People will connect with your authenticity.

Gallo shared personal experiences and numerous TED examples to explain the 9 strategies in a detailed and engaging way that not only makes you think about why some speakers are better able to draw you in, but how you too can share your ideas.

Leadership Connections:

  • Being a leader means sooner or later you are going to have to speak in front of other people in order to share your ideas.  Sharing ideas that connect with an audience requires more than making it up as you go along.  Keeping these 9 ideas in mind can help you shape and refine your presentation skills each time you speak to an audience.
  • Teachers address students each day.  Understanding how to share ideas not only increases the chance that students will remember but it also models presentation techniques.  Just think back to the teacher you remember the most.  I’d wager it’s not the content specifically you remember but how they delivered the content or engaged you in learning that sealed it in your memory.
  • Enhancing your ability to communicate increases the chances that your message is not only heard and understood but that it’s remembered.  Clearly communicating where you are going and how you are going to get there will move your followers forward.

 


Gallo, C. (2014). Talk Like TED: The 9 Public-Speaking Secrets of the World’s Top Minds. New York: St. Marin’s Press.

Image – Screenshot of the cover from Amazon.ca

 

What or Who causes ideas to tip?

A Review of
The Tipping Point: How Little Things Can Make a Big Difference
By: Malcom Gladwell


book coverJust as the title promised, Gladwell explained how it’s the little things over time that make the difference and in the end cause the change to tip.  Despite being written in 2006, the basic ideas still resonated strongly with me and added to my perspective of how change comes to be in the world around us. As leaders, The Tipping Point reminded us to appreciate the people in our network and value the the small changes because in the end it’s more often the combination of small consistent changes that have shaped the world around us than large sweeping initiatives.

Gladwell skillfully uses real life case studies and stories to engage the reader in an interesting journey through the evolution of an idea.   He compared an idea to that of an epidemic.  One moment or perhaps for years it’s just an idea or how things have always been and then it hits the tipping point and everything changes. He referenced New York City’s drop in crime and why Paul Revere’s ride changed history and the other guy’s didn’t.  Did you know there was another rider that tried to warn of the British invasion?  By encouraging us to reflect on the world around us, Gladwell opened our minds to the possibilities of change and helped us understand why some ideas spread. He also noted the factors that help ideas catch fire.

It seems simple that good ideas will spread.  People get excited, they share their ideas and the effect ripples out.  It would be interesting to read an updated afterword by Gladwell based on the changes in social media in the last 10 years, but I imagine he’d say the same types of people still exist.  It’s just their medium and perhaps sphere of influence that has broadened.

“The success of any kind of social epidemic is heavily dependent on the involvement of people with a particular and rare set of social gifts” (p. 33).  That is the law of the few.  Gladwell explained that there are three key types of people in our world. Connectors, Maven and Salesmen.

Connectors are those in our networks that know lots of other people and their networks cross into many different types of social circles.  They enjoy bringing people together from different circles and introduce you.  Gladwell encouraged the reader to pause for a moment and think about your friends.  How did you meet them?  Who introduced you? More than likely, there’s one or two people that made those connections.   As an introvert, connectors are very important people to me.  They eliminate the need for small talk and connect you with people without requiring the extra energy it takes to meet strangers.  When you are brought together by a connector, you already have something in common to talk about.

Mavens are the “people we rely upon to connect us with new information” (p. 19) about specific topics. They are passionate about the topic they care about and you trust their advice. Just think about it.  Who’s your tech person?  Who recommends the best places to eat? Who do you ask when your car doesn’t work?  We all know mavens.  They want to share and they are often skilled communicators.

Lastly, Gladwell referred to the salesmen or those who are good at persuading.  Not only are they skilled verbal communicators, their body language seals the deal.  Interestingly, Gladwell mentioned the role of body language and the subtle ways these people exude persuasive body language.

Share your idea with one of these people and the chance of it spreading greatly increases, however, just sharing the idea won’t cause a word of mouth epidemic. He explained the message has to stick.  If people don’t remember it, they won’t share it.

What truly resonated with me, partially because the idea has come up in several other reads, was the power of context. People’s behaviour is reflective of the type of environment that’s been created.  It’s what he called the broken windows effect.  In short if we walk down a street with dilapidated old buildings, dark alleys, filled with garbage and lots of broken windows, we will act differently. The theory suggested that you will also see a higher violent crime rate.  Literally, clean up your streets and your crime rate will drop.

Filled with moving examples, Gladwell repeatedly draws the connections back to case studies and the complimentary research in a way that is sure to keep you turning the pages. It increases your awareness of the change happening around you and the next time something tips…maybe you’ll spot one of the reasons why.  Interestingly, Gladwell explained it’s not the huge changes that cause ideas to spread it’s the small, consistent actions that happen everyday that build into lasting change.

Leadership Connections:

  • What’s this have to do with being a leader?  Change is always happening.  As a leader, we are often asked to move change forward.  Understanding how change works and how you can tip change in a positive way, increases your chances at successfully reaching your goal.  Whether you want to improve your school or lead an effective team, understanding change will help you better support your team.
  • Do you know your people?  Can you spot the connectors, mavens and salespeople on your team?  The diversity of your team is an asset on which you can build the skills of everyone.
  • Understanding the value of the tipping point means that you don’t have to stand at the front and lecture people on what to do.  You need to come up with a sticky idea and shape the environment and then work with your team.
  • Gladwell offered interested readers the gateway to working on change. If you are ready, you have the opportunity to add more to your Leadership Toolbox.  Because you just never know when you might need to fix a broken window.

 


Gladwell, M. (2006). The Tipping Point: How Little Things Can Make a Big Difference . Little, Brown and Company.

~ Thanks to Eric Hufnagel, Superintendent of Learning NESD, for recommending this book. 

Image – Screenshot from Amazon.ca

Why does who eats first or last matter?

An Overview of
Leaders Eat Last: Why Some Teams Pull Together and Others Don’t
By Simon Sinek


Sinek explored not only the idea of why some teams pull together to become stronger and more successful, he also examined the brain chemistry behind it.  As a former Biology teacher, I’m intrigued by the number of times during my quest to learn more about leadership that hormones are referenced.  As a leader or a follower, our bodies respond chemically to our experiences.  It turns out how we feel affects how we trust and in turn the leader or the follower we become.

Sinek uses moving real life examples to thoroughly engage the reader.  One of my most striking memories of the book is about the circle of safety. When our leaders create a safe, trusting work place, we can all work more effectively with our teams and achieve greater overall success.  Remove the circle of safety and out of our evolutionary need to survive our primal brain takes over and we are forced to spend our energy looking out for ourselves rather than contributing to a team. Sinek explained that you can feel the circle of safety  – you know what you do is valued, your leaders have your back and you know you belong. Leaders, Sinek emphasized, “are responsible for how wide the Circle of Safety extends” (p. 23).  It’s only effective if everyone is included.

Endorphins, dopamine, serotonin and oxytocin are the four primary chemcials that contribute to our body’s positive feelings or happy state as Sinek referred. The first two are the selfish ones designed to ensure your survival as a person, wheres, the second two, serotonin and oxytocin, help you to socialize and cooperate with others (p. 37-38). Endorphins mask the pain and enable you to keep going while dopamine gives you the feeling of accomplishment and makes you want to do it again (p. 41).  Serotonin, on the other hand, helps us work hard to give back to the group.  The more you give back the more you are seen as a leader (p. 49). Oxytocin is the trust hormone, “it makes us social” (p. 49). Mix in a little cortisol to up the stress and anxiety factor and you have quite a cocktail depending on the culture that you create.

Sinek explained that overtime alphas emerge in our social hierarchies and we follow because these leaders are expected to protect us.  It’s part of the social contract. Great leaders do what they need to help those in their care.  The accolades and spotlight continue to be offered by the people as a thank-you for their leadership. Leaders who forget that won’t lead for long.  As Sinek noted, “the people always have the power” (p. 67) and the true power lies in realizing that we are all responsible for protecting the circle of safety.  While increased authority enables formal leaders to do more. Leadership is about the responsibility to do more for others, it’s looking after those in your care.  Sinek concluded it’s something we can all do regardless of rank.  Look after those in your circle (p. 215-216).

Leadership Connections: 

  • Sinek offered biological connections to explain why we respond the way that we do.  He also noted the impact our small choices have on whether or not we rise as leaders or fall from grace.   As formal or informal leaders, it’s important to consider the type of working environment that we create.  I’ve worked for both types of leaders and can tell you it’s exhausting when the circle of safety is in jeopardy. When people are reduced to numbers and the toxic fear begins to spread, no one wins.  Your primitive brain takes over in an attempt to ensure your survival.  All your energy goes into managing your stress and protecting yourself and your work suffers.
  • As leaders, we need to step back and consider the environments that we are creating and consider the needs of our followers.  The more I learn about leadership the more interconnections there are between different leadership theories. They all share similarities, but what makes a good leader great is not a simple as it seems.  It’s how you put all of that knowledge into action each day that determines the difference you will make.

You may also want to check out his TED Talks: 

 


Sinek, S. (2014). Leaders Eat Last: Why Some Teams Pull Together and Others Don’t. New York : Penguin.

 

 

Summary by Key Takeaways – http://keytakeaways.io/books/leaders-eat-last/

10 Big Ideas from Leaders Eat Last – http://www.slideshare.net/DeanBokhari/10-big-ideas-from-leaders-eat-last-by-simon-sinek